Autodesk Smoke increases DDB’s creative capabilities

Autodesk Smoke video editing and effects software enabled DDB producers to work efficiently with essential video editing and high-end effects tools. Smoke allowed producers to easily make changes during the production and make precise timing decisions quickly.

“Smoke has really changed our workflow. Everything is right there on our timeline, we no longer have to export out and don’t have to outsource for colour grading. If there is an editorial change you can simply drag it out and go from there and create versions,” said Gulik.

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